What is Project Concept?

What is Project Concept?

A project concept is a statement that gives a program or project its direction, depth and meaning. It is used to sell a project and guide decision making. The following are illustrative examples of a project concept.

What are the design concepts?

A design concept is the core idea driving the design of a product, explained via a collection of sketches, images, and a written statement. This helps the designers and, later, the developers stay on track throughout the creative process, ensuring they bring a product to market with value to target users.

How do you explain a logo?

1. Provide information about your business —

1. Describe your product, target audience and industry.
2. Describe your brand values.
3. Provide your company name.
4. Provide your company slogan (if needed)
5. Express what logo type you need.
6. Design style.
7. Colors.
8. Inspiration (e.g. mood board)

How do you ideate a logo?

Tip #1: Follow the rules of the brainstorm —

1. Don’t hold back.
2. Write down every idea.
3. Choose the right time.
4. Let your ideas simmer.
5. Make a list of adjectives that describe your brand.
6. Make a list of words that describe how you want your brand to be perceived.
7. Make a list of how you want people to feel when they see your logo.

How do you introduce a logo?

7 Ways to Introduce a New Logo to Existing and New Customers

1. What the Experts Say.
2. Hype it Up Long Before the Change.
3. Ask for opinions on social media.
4. Make changes to stationary and other materials first.
5. Make a checklist of what needs to be changed.
6. Advertise through your mobile app.
7. Introduce it on social media first.

How do I release a new logo?

How to Launch a New Logo in 10 Steps

1. Step 1: Think About the Main Purpose of Your Logo.
2. Step 2: Understand Your Brand.
3. Step 3: Understand Your Audience.
4. Step 4: Design!
5. Step 5: Don’t Rush the Launch!
6. Step 6: Do an Internal Launch First.
7. Step 7: Ensure All Your Brand Materials Are Aligned with the New Logo Launch.

How do you promote a new logo?

Learn top 5 ways to market your new logo:

1. Content Marketing. If you think you can write about it, then you are right about it!
2. Social Media. It is no surprise that social media is one of the biggest drivers of brand image worldwide.
3. Physical Promotion.
4. Merchandising.
5. Industry Affiliations.
6. Conclusion.

How do you introduce a rebranding?

Follow our tips and make sure your rebranding launch is effective and executed without a hitch.

1. Give Yourself Enough Time.
2. Prepare All Brand Touchpoints.
3. Identify All Audiences and the “Need-to-Know” Sequence.
4. Develop Your Rebrand Story and Launch Idea.
5. Design a Communication Plan for Each Audience.

What is a rebranding strategy?

Rebranding is the process of changing the corporate image of an organisation. It is a market strategy of giving a new name, symbol, or change in design for an already-established brand. The idea behind rebranding is to create a different identity for a brand, from its competitors, in the market.

How do you introduce your company?

You can use the following ten steps to help you write your business introduction letter.

1. Determine the intent.
2. Research the company or market.
3. Identify a need.
4. Open with a strong statement.
5. Include relevant details.
6. Keep it short and concise.
7. Create a call to action.
8. Close your letter.

How do I host a launch event?

Bring amazing product launches to life, no stress

1. Choose a memorable, relevant theme for your product launch event.
2. Plan engaging entertainment for your product launch event.
3. Be intentional with your product launch event’s timing.
4. Drum up extra social media activity before the product launch event.

What’s a launch party?

Your launch party is a celebration (we know, we like to dance and drink as well), but it is first and foremost a promotional event with some clear goals relating to your brand. Don’t forget to do something special at your launch event to illustrate to attendees what makes your product special and unique.

How do you write an event plan?

Best Practices When Creating an Event Plan

1. Determine the objective. Determine what the client or sponsoring organization hopes to achieve with the event.
2. Establish a budget. A budget should include true estimates of key elements of the event.
3. Organize a team.
4. Set a date.
5. Create a plan.