Why extension involves the conscious use of communication?

Why extension involves the conscious use of communication?

Extension involves ‘the conscious use of communication of information to help people form sound opinions and make good decisions’ (van den Ban & Hawkins, 1996). In practice this includes building and enhancing the knowledge of people in rural communities.

What is agricultural extension and communication?

Communication – the sharing of ideas and information – forms a large part of the extension agent’s job. By passing on ideas, advice and information, he hopes to influence the decisions of farmers. There are many ways in which extension agents and farmers communicate.

What are the concepts of agricultural extension?

– Extension is an informal educational process directed toward the rural population. This process offers advice and information to help them solve their problems. Extension also aims to increase the efficiency of the family farm, increase production and generally increase the standard of living of the farm family.

What are the duties of agricultural extension officer?

3. RESPONSIBILITIES ASSUMED BY EXTENSION PERSONNEL

  • 3.1 Education.
  • 3.2 Diagnostic Services.
  • 3.3 Supply of Production Inputs.
  • 3.4 Product Promotion.
  • 3.5 Enforcing Regulations.
  • 3.6 Advantages and Disadvantages of Different Extension Responsibilities.

Why philosophy and principles of extension are important in agricultural extension?

The basic philosophy is to help farmers to help themselves in the identification and finding solution to the problems on his farm and home. Principles of agricultural extension involve the factors that guide the activities of Agricultural Extension and how decisions are taken.

What are the extension teaching methods?

B) ACCORDING TO FORM

Classification of extension-teaching methods according to their form
Written Spoken Objective or visual
Personal letters Official calls Motion-picture or movies, charts
Circular letters Telephone calls, radio Slides & film-strips,models,exhibits

Why is it important to know the principles in extension?

An extension programme should be flexible, so that necessary changes can be made whenever needed, to meet the varying conditions. Extension professionals should have knowledge of extension methods so that they can select proper method according to the condition.

What are the principles of extension education?

In extension education, two or more methods should be applied according to the principle of adaptability. Extension work is based on the full utilisation of local leadership. The selection & training of local leaders to enable them to help in carrying out extension work is essential to the success of the programme.

How many principles of extension are there?

The establishment of the three-tier system namely, village panchayat, Block-samiti and Zila Parishad, followed by state legislatures and parliament satisfies the grass- roots principles of organization in the extension (Dhama and Bhatnagar, 2009).

Who is the father of extension?

FATHERS OF VARIOUS DISCIPLINES IN AGRICULTURE EXTENSION

Father of Learning Thorndike
Father of Sociology Auguste Comte
Father of Modern Sociology R. K. Meston
Father of University Extension James Stuart
Father of Extension J P Leagans

Why is communication important in every aspect of agricultural extension?

In agricultural extension agencies, control in hierarchical level is made possible through communication. Communication is the unavoidable tool that makes organization work out possible. It is the vehicle through which the basic managerial and administrative functions are carried out.

What is the important of feedback in agriculture communication?

Feedback is an integral part of effective agricultural communication. Feedback gives an opportunity to the technology developers to transfer the technology and rethink on the issues raised by the clientele the farmer through extension personnel.

What are the four elements of communication?

The communication process is made up of four key components. Those components include encoding, medium of transmission, decoding, and feedback. There are also two other factors in the process, and those two factors are present in the form of the sender and the receiver.

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